So, by now you all know that I spend an unreasonable amount of time thinking about OneNote and how we collectively can spread the word. You may also know that I work at a marketing agency which for the most part has an extremently high pain-in-the-butt factor. Anyhoo, the other day, I attended a client meeting in which one of the Account Directors actually had something useful to offer. She was trying to get the client to describe in one sentence what the product is. Surprisingly, this was freakin hard to do.
So, this led me down the road of thinking about the one sentence description for OneNote. Or better still, the ‘no-more-than 10-word’ description. Something you could put on a T-shirt. Or the banner graphic of a community site dedicated to that product kind of thing.
I thought I’d start out by seeing how those marketing geniuses over Microsoft describe OneNote. This is what they have:
Office OneNote 2007 is a digital notebook that provides people one place to gather their notes and information, powerful search to find what they are looking for quickly, and easy-to-use shared notebooks so that they can manage information overload and work together more effectively.
What a yawn fest!
My goal is to create a Top 10 List of less than 10 word descriptions of OneNote that are t-shirt or site banner-worthy and I need your help because many many brains are much better and more creative than one – however big it is!
For inspiration, take a look at the Best blog Taglines around the internet. I think my favorite is a toss up between The Superficial: Because you’re ugly and Newshounds: We watch FOX so you don’t have to.
Here’s some really, really bad ones I came up with (there was no alcohol involved which is why they are bad).
OneNote: Turning your brain into a digital 4-ringed binder
OneNote: Your ideas in one place, organized, dearchable.
OneNote: A super slurper for ideas.
Yikes. Can you see why I need your help?
Add your ideas to the comments area below and I’ll compile them into the top ten list.
Thanks in advance.
PS I received some via Twitter:
From Cathy: OneNote: a safe place for ideas so they can bloom
From Dan: An intuitive, multi-purpose electronic canvas integrated with MS Office.
From Greg: OneNote, the most understated yet powerful software out there!
From Marc: OneNote: the application where you can type everywhere
From Joe: Ten words or less, that good sir is quite impossible
These were provided by members:
In corporate conflict, whoever has the best notes wins.
The organized part of my mind
A multi-tabbed, multi-use, multi-tasking digital livesaver!
The fastest way to an empty Inbox!
Your life Database.
Your place to store stuff and know you can find it again. (OK, too long.)
How about –
Where to go to find out where you’ve been?